The seafood world seen through Twitter...

LIKE a significant proportion of the world, Thinking-Seafood is on Twitter (@ThinkingSeafood if you're not already following us). And I can't help but feel the seafood and fishing industry is over-glamourised when viewed through Twitter-goggles. 

Every morning my newsfeed is full of beautiful pictures of sunrise as a fishing boat heads out to see, or heads home, skies looking like they were created by an explosion in a pastel shop, seas like a mill pond. Or we get pictures of amazing catches, nets bulging, crates loaded, copious amounts of fish headed for someone's dinner plate. Surely it can't always be like that...

No-one ever seems to take to Twitter with 'Jeez, that was rough #FeelingQueasy', or 'Caught naff all #WasteOfTime'. Perhaps a picture of a stormy sea with the words 'You want me to fish in that? #PayRiseNeeded'? Of all the industries, I think the fishing industry could get away with a different level of honesty on Twitter without anyone thinking negatively. After all, you have to respect people who fish at sea....

I watched BBC2's Wild Atlantic last night, dubbed something on the lines of the wildest sea in the world. The BBC don't do bad documentaries, especially of the wildlife/nature type. And part of the programme focused on the trawlerman who are out there braving some pretty horrendous weather. There was footage of weather so wild that the trawlermen were forced to head for home, and it made me feel seasick just watching it. 

When they were little, my kids loved watching The Mousehole Cat. If you've never seen or read it, it's a picture story turned short-film about a cat who accompanies her owner, Tom, to sea in a horrendous storm that has kept all the fishing boats of Mousehole (Cornwall) stuck in the harbour. It's gone on so long, the villagers are starving, so Tom, with no family to worry about, heads out to sea. There's a festival in Mousehole based on this event, so I assume there was some truth in the story, albeit I doubt in the real-life event a black and white cat sang to the great storm cat in the sky while perched on the end of the boat...

Anyway, the storms on Wild Atlantic reminded me of the storms on The Mousehole Cat, only real...

Intermingled with all these beautiful sea-imagery on my Twitter feed is the serious news stories, and some mouth-watering looking recipes. Russia bans conger eel imports #ThoseCrazyRussians, Try our Jerusalem artichoke-encrusted salmon casserole #DishOfTheDay. You get the drift. If you read the news stories, you'd think the seafood industry was on the verge of collapse. I'm sure it's not.

Just in the last five minutes I've got "ConAgra Foods removes BPA from all its US and Canada cans but critics ask if the alternative will be safe", "Peru's third-largest #anchovy catcher, Exalmar, saw 2014 losses deepen on slow trade & fishing closure", and "For å sikre seg at hun fikk se kjæresten sin i løpet av sommeren, ble Belinda Økland fra Austevoll like gjerne..." I don't even know what that last one is about, but it sounds amazing...

And sure enough, sandwiched in between, is a picture of the harbour at Padstow and an amazing sunset from last night....

MARK LINGARD, MARKETING

 

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